EU Heads of Government on Facebook: who’s scoring best?

@marcoRecorder After releasing the ranking of EU Heads of government on  Twitter I thought I should not stop there and I should also check their presence on the most populated social media: Facebook. As I explained in the previous post, the communication strategies of EU Heads of Government vary greatly. Some Prime Ministers are not … Continue reading EU Heads of Government on Facebook: who’s scoring best?

A review of the European Commission’s social media presence in 2013

@marcoRecorder Co-written with @AmyJColgan, @PabloPerezA. Published on Waltzing Matilda Blog Assessing our performances is key to understanding how we can improve. In this post we want to share with our readers about how the European Commission's central social media accounts have developed – in terms of followership, engagement and the volume of conversation we are … Continue reading A review of the European Commission’s social media presence in 2013

A response to Derek Muller on “the problem with Facebook”

@marcoRecorder I have watched yesterday the video The Problem With Facebook by Derek Muller published on Devour. Although I found the video interesting, I must point out there a quite a few inaccuracies about what Derek presents and that I find his theory lacking some basic solid evidence. Let's watch the video and go through some … Continue reading A response to Derek Muller on “the problem with Facebook”

The faces of Facebook

@marcoRecorder I bumped into this app a few days ago. A totally zoomable, totally clickable collage of every single person on Facebook, all 1.27 billion on them…including us! You can get directly to people’s page, which is kind of scary, but I suppose it’s like a phone directory. Faces of Facebook is aggregating the profiles … Continue reading The faces of Facebook

Social sharing and content engagement in 2013: who’s winning and who’s losing

@marcoRecorder What was the social sharing and content engagement trends in 2013? Which social network was most popular amongst users? This infographics explains it all. The Addthis team has unveiled the numbers and found that: - Social activity increased by 32% - Facebook was still the most popular sharing method - Twitter now accounts for … Continue reading Social sharing and content engagement in 2013: who’s winning and who’s losing

You want to get retweets? use images

Follow @marcoRecorder Are you looking for retweets? Than add a picture to your tweets. Social media expert from HubSpot Dan Zarrella has carried out a study based on over 400.00 tweets which proves that tweets with pics have twice the chances to attracts tweeps' attention and get retweeted. Be careful though, the study also points … Continue reading You want to get retweets? use images

What’s behind Zuckenberg’s philanthropy?

Follow @marcoRecorder Facebook co-founder and CEO Mark Zuckerberg wants to connect five billion more people to the Internet. This is his announcement on 19th August for the formation of Internet.org a partnership with some of the biggest players in the smartphone space, to bring internet connectivity to poor people in the developing world who can't afford … Continue reading What’s behind Zuckenberg’s philanthropy?

Hashtags on Facebook: what if Twitter had copyrighted the #?

Facebook users will be able to include hashtags in their posts and then watch them become clickable. When a hashtag is included in a post, clicking on it will pop out a feed that aggregates others posts that have been tagged with the same phrase. After last year Apple vs Samsung case, I wonder if … Continue reading Hashtags on Facebook: what if Twitter had copyrighted the #?