Ellen DeGeneres’ record-breaking super selfie

Favstar is a web app that provides ranking on the most successful tweets worldwide and in history (well, the relative recent history of social media). Yesterday, after Ellen Degeners tweeted an awesome selfie with Jennifer Lawrence, Channing Tatum, Julia Roberts, Kevin Spacey, Brad Pitt, Lupita Nyong’o (and her date, her brother Junior), Angelina Jolie, Bradley Cooper, Meryl Streep and Jared Leto (or his eye, at least) — plus Ellen herself, of course, I went to check how this tweet scored in this ranking.

No surprise. It was the most retweeted and favourited tweet ever with over 2.4 million retweets and 1.2 million favs.


Previously, Barack Obama’s election-night photo of him embracing Michelle, which has been retweeted over 778,000 times, was the most-retweeted tweet of all time; it took less than an hour for Ellen’s to beat his record and hit over 1.2 million retweets on this photo.

In her own words? This selfie is thoroughly #blessed.

Social sharing and content engagement in 2013: who’s winning and who’s losing

What was the social sharing and content engagement trends in 2013? Which social network was most popular amongst users? This infographics explains it all. The Addthis team has unveiled the numbers and found that:

– Social activity increased by 32%
– Facebook was still the most popular sharing method
– Twitter now accounts for 13 percent of all sharing worldwide, up 3 percent from 2012.
– Pinterest sharing increased by 50%
– India and Brazil have seen the strongest gains in social sharing

This figure pales in comparison with Facebook, which makes up 26 percent of all sharing (via the Share button – the Like button controls another 16 percent), although Facebook’s slice of the pie is on the decline, falling 11 percent in the past 12 months.