Google+ growth: is the sky its limit?

@marcoRecorder It's been a while since Google Plus became an indispensable tool in community management of a number of businesses and institutions. The infographic below provides an overview of the impressive evolution that both G+ and YouTube have witnessed in recent times. Although Europe is still lagging behind in terms of exploiting the potentials of … Continue reading Google+ growth: is the sky its limit?

Klout and Kred: a scoring love story

@marcoRecorder The fact that new social media measurement tools come up (because this is an eternal process) doesn't necessarily mean they have to always and indiscriminately be used and abused. I recently came across Twitto.be which provides a ranking of Belgian influencers on Twitter based on Kred and categorized among (list categories). Kred and Klout … Continue reading Klout and Kred: a scoring love story

What the hell is a social media guru?

@marcoRecorder A few times I have had to provide trainings about social media best practices, monitoring tools, reporting techniques etc...Well, it is simply my job. I am a social media analyst and I am simply expected to know how to work in my field and know the tools that allow me to work. More and … Continue reading What the hell is a social media guru?

The Evolution of Social Media between 2008-2013: An #Infographic

@marcoRecorder Evan LePage published this in late November but I still find it worth having a look. Social media is never static. It is an an ever-changing array of tools and platforms built for any number of purposes. Over the last 5 years social media has changed the world in innumerable ways. From becoming a resource … Continue reading The Evolution of Social Media between 2008-2013: An #Infographic

The faces of Facebook

@marcoRecorder I bumped into this app a few days ago. A totally zoomable, totally clickable collage of every single person on Facebook, all 1.27 billion on them…including us! You can get directly to people’s page, which is kind of scary, but I suppose it’s like a phone directory. Faces of Facebook is aggregating the profiles … Continue reading The faces of Facebook

Social sharing and content engagement in 2013: who’s winning and who’s losing

@marcoRecorder What was the social sharing and content engagement trends in 2013? Which social network was most popular amongst users? This infographics explains it all. The Addthis team has unveiled the numbers and found that: - Social activity increased by 32% - Facebook was still the most popular sharing method - Twitter now accounts for … Continue reading Social sharing and content engagement in 2013: who’s winning and who’s losing

A look at #euromaidan on social media

@marcoRecorder While Euromaidan protests continue in Ukraine, social media and digital communication technology still play a key role in their organization. Especially after the government's violent repression on 30 November,  Euromaidan has turned into a mass anti-government movement in the country and has begun to resemble the 2004 Orange Revolution in many ways. One of the … Continue reading A look at #euromaidan on social media

Twopcharts, tracking Twitter users by language and by city

Follow @marcoRecorder Here is an interesting project I have found a couple of days back. Twopcharts made an effort to find the most influential active Twitter users for cities around the world, as well as widely spoken languages. By selecting any of the cities or languages available in their database, you will be directed to … Continue reading Twopcharts, tracking Twitter users by language and by city

Typhoon Haiyan on social media

Follow @marcoRecorder The Philippines struggled to bury the dead and get food, water and medicine to the living Tuesday, four days after Super Typhoon Haiyan claimed untold lives and flattened countless buildings. "Right now, we don't have enough water," typhoon survivor Roselda Sumapit told CNN in Tacloban, a city of more than 200,000 that was … Continue reading Typhoon Haiyan on social media

The grass is always greener on the other side…and so are analytics tools

Follow @marcoRecorder There are literally thousands of social media analytics tools out there. When you get accustomed to one tool sometimes you might get the feeling that you are missing out on something and that other analytics tool can offer incredible, flashy and (apparently) indispendible features that would ease your work or provide you with … Continue reading The grass is always greener on the other side…and so are analytics tools