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A review of the European Commission’s social media presence in 2013

@marcoRecorder Co-written with @AmyJColgan, @PabloPerezA. Published on Waltzing Matilda Blog Assessing our performances is key to understanding how we can improve. In this post we want to share with our readers about how the European Commission's central social media accounts have developed – in terms of followership, engagement and the volume of conversation we are … Continue reading A review of the European Commission’s social media presence in 2013

A response to Derek Muller on “the problem with Facebook”

@marcoRecorder I have watched yesterday the video The Problem With Facebook by Derek Muller published on Devour. Although I found the video interesting, I must point out there a quite a few inaccuracies about what Derek presents and that I find his theory lacking some basic solid evidence. Let's watch the video and go through some … Continue reading A response to Derek Muller on “the problem with Facebook”

Google+ growth: is the sky its limit?

@marcoRecorder It's been a while since Google Plus became an indispensable tool in community management of a number of businesses and institutions. The infographic below provides an overview of the impressive evolution that both G+ and YouTube have witnessed in recent times. Although Europe is still lagging behind in terms of exploiting the potentials of … Continue reading Google+ growth: is the sky its limit?

Klout and Kred: a scoring love story

@marcoRecorder The fact that new social media measurement tools come up (because this is an eternal process) doesn't necessarily mean they have to always and indiscriminately be used and abused. I recently came across Twitto.be which provides a ranking of Belgian influencers on Twitter based on Kred and categorized among (list categories). Kred and Klout … Continue reading Klout and Kred: a scoring love story

What the hell is a social media guru?

@marcoRecorder A few times I have had to provide trainings about social media best practices, monitoring tools, reporting techniques etc...Well, it is simply my job. I am a social media analyst and I am simply expected to know how to work in my field and know the tools that allow me to work. More and … Continue reading What the hell is a social media guru?

The Evolution of Social Media between 2008-2013: An #Infographic

@marcoRecorder Evan LePage published this in late November but I still find it worth having a look. Social media is never static. It is an an ever-changing array of tools and platforms built for any number of purposes. Over the last 5 years social media has changed the world in innumerable ways. From becoming a resource … Continue reading The Evolution of Social Media between 2008-2013: An #Infographic

Why I use Buffer

@marcoRecorder I have already tackled the issue of posting timing via analyzing Tweriod. Apart from getting the best out your potential daily exposure, it is important to understand and plan your posts fluxes.Chances are, you’re a busy person and you want to keep your Twitter account updated throughout the day. Obviously, you can't afford taking … Continue reading Why I use Buffer

The faces of Facebook

@marcoRecorder I bumped into this app a few days ago. A totally zoomable, totally clickable collage of every single person on Facebook, all 1.27 billion on them…including us! You can get directly to people’s page, which is kind of scary, but I suppose it’s like a phone directory. Faces of Facebook is aggregating the profiles … Continue reading The faces of Facebook

Social sharing and content engagement in 2013: who’s winning and who’s losing

@marcoRecorder What was the social sharing and content engagement trends in 2013? Which social network was most popular amongst users? This infographics explains it all. The Addthis team has unveiled the numbers and found that: - Social activity increased by 32% - Facebook was still the most popular sharing method - Twitter now accounts for … Continue reading Social sharing and content engagement in 2013: who’s winning and who’s losing

A look at #euromaidan on social media

@marcoRecorder While Euromaidan protests continue in Ukraine, social media and digital communication technology still play a key role in their organization. Especially after the government's violent repression on 30 November,  Euromaidan has turned into a mass anti-government movement in the country and has begun to resemble the 2004 Orange Revolution in many ways. One of the … Continue reading A look at #euromaidan on social media