Expo Milano 2015: an outstanding opening of the European Union pavilion!

Last 9 May I had one of the most amazing days of my professional life. We inaugurated the European Union pavilion at Expo Milano 2015. All the work we have done for months has paid off amazingly with an incredible turnout and very inspiring words from both President Martin Schulz and High Representative Federica Mogherini. … Continue reading Expo Milano 2015: an outstanding opening of the European Union pavilion!

Visiting a local creative communication agency

I was "forced" at home in Italy for a few weeks over Christmas following some serious foot and ankle surgery. This sort of "constrained stay" gave me a chance to discover the local reality in my small native area in North of Italy about how communication and creative agencies work. Now, I know that not … Continue reading Visiting a local creative communication agency

Time for some social media spring cleaning

@marcoRecorder It is in the job description of all Community Managers to try as many digital and social platforms as possible. Mainly for two reasons: Know what's on the market You never know at an early stage, which platform is going to fly This winter has been unseasonably warm in Italy (where I spent my … Continue reading Time for some social media spring cleaning

The European Year for Development: a great opportunity to spark debate on millenium development goals

@marcoRecorder The EU is the biggest donor of the official development assistance in the world. Four years after the adoption of the Agenda for Change (the European Commission's blueprint to refocus its development aid to make sure that it reaches those sectors and countries which need it most), 2015 is the ideal time for donors … Continue reading The European Year for Development: a great opportunity to spark debate on millenium development goals

To Rotate or not to rotate? A question for the EU Council Presidency on Twitter

@marcoRecorder An intersting point has been raised by Matthias Luefkens for Europe Decides about having a rotating Twitter account for the Presidency of the Council of the EU. Considering the management of these accounts, the piece does raise some interesting point. I have left my contribution in their comments section. A problem I could already … Continue reading To Rotate or not to rotate? A question for the EU Council Presidency on Twitter

Great meeting the digital leaders from the EU Commission Representations

The newly appointed Digital Leaders in the Representations offices of the European Commission in the Member States came to Brussels for training in early December. This presented a wonderful opportunity to meet colleagues from the Representations and to explore the work of the Digital Leaders. Appointing specialists in the field of digital communication and social … Continue reading Great meeting the digital leaders from the EU Commission Representations

The European Commission’s online communication today and tomorrow

I was happy to participate to "Web, Mobile, Social – The Commission’s online communication today and tomorrow" at the Committee of the Regions listening to Robert Andrecs, Head of Unit “EUROPA Site”, European Commission, DG Communication and Dana Manescu, Head of the Social Media Sector, European Commission, DG Communication. The European Commission's online communication has … Continue reading The European Commission’s online communication today and tomorrow

Twiplomacy is the Bible of social media professionals in international organizations

@marcoRecorder The Twiplomacy report is par excellence the guide book to the use of institutional tweeting or, as they better put it, it is an annual global study looking at the use of Twitter by heads of state and government and ministers of foreign affairs. While some heads of state and government continue to amass … Continue reading Twiplomacy is the Bible of social media professionals in international organizations

Screening Twitter privacy policy

@marcoRecorder Twitter is now officially sending out emails covering its new privacy policy and terms of service, mainly updating its policy to buy merchandise. The email states Twitter has updated its Terms of Service and Privacy Policy to reflect new features they are testing (starting in the U.S.) to allow users to buy merchandise from … Continue reading Screening Twitter privacy policy

A few lessons from the European Digital Advocacy Summit

@marcoRecorder Digital advocacy is assuming an increasingly important role in Brussels. What’s working to engage European policymakers? Can social media platforms help you find other advocates? Which tools work best? These were some of the questions addressed at the latest European Digital Advocacy Summit in Brussels, organised by the Public Affairs Council. At the event, … Continue reading A few lessons from the European Digital Advocacy Summit