#MyExpo2015 Awards – Best Visitor’s Experience

Today we are officially at half Expo. After visiting it all, I decided to award my personal favourite efforts in five different categories: Best Visitor's Experience Best Communication Best Concept Best Design Best Surprise Every week I will be awarding one pavilion for being the best in each category. I look forward to hearing your … Continue reading #MyExpo2015 Awards – Best Visitor’s Experience

The first Vine meet up was awesome…and there will be more!

Just one word: Wooooowww!!!! Yes, wow!!!! What an incredible day. Not only we did something for the first time but we consolidated some incredible friendships with some amazing people!!! The first Italian Vine meet up took place at the World Expo in Milan last Saturday 25 July. It all started with a simple idea: getting … Continue reading The first Vine meet up was awesome…and there will be more!

A strong message by the European Union and the World Food Programme at Expo Milano

On 19 July, it was a true pleasure for me to be part of the inauguration of the Family Meal exhibition here at the European Union pavilion at Expo Milano. The exhibition aims to raise public awareness about hunger – the world’s most solvable problem. The compelling images and stories demonstrate how people’s lives can be … Continue reading A strong message by the European Union and the World Food Programme at Expo Milano

A chat over Expo Milan with #‎EUinAusInterview‬

The European Union Delegation to Australia has a new amazing Web Editor, Media and Social Media Editor, Alia Papageorgiou. She interviewed me for their newsletter about my work and the activities run by the European Union pavilion at Expo Milano. Check out our chat and don't forget to follow her! Here is their piece. I'd … Continue reading A chat over Expo Milan with #‎EUinAusInterview‬

Expo 2015 Milano – consigli per gli utenti

It was absolutely wonderful to meet the people behind the Facebook Group "Expo 2015 Milano - consigli per gli utenti". A true hub of information, facilitating people to fully enjoy the beauty of Expo Milano 2015 and an active community of enthusiastic visitors at the biggest ever event on nutrition. The meeting was an opportunity … Continue reading Expo 2015 Milano – consigli per gli utenti

An amazing Social Media Happy Hour!!!

Take a few minutes to think about the daily routine of a Community Manager at Expo Milano: running up and down the Decumano, answering hundreds of mails in a record time, posting on Facebook also during lunch break, collecting every kind of business card...This is why sometimes we need a moment to relax, to do … Continue reading An amazing Social Media Happy Hour!!!

Getting the Expo Milan 2015 Community Managers together

Last 20 May was a great day for me and for all the Community Managers working at Expo Milano 2015. I was invited to share my experience in live-covering Europe Day at a social media workshop in Expo. Europe Day at Expo Milan was a true success and as Head of Social Media Stefano Mirti … Continue reading Getting the Expo Milan 2015 Community Managers together

Expo Milano 2015: an outstanding opening of the European Union pavilion!

Last 9 May I had one of the most amazing days of my professional life. We inaugurated the European Union pavilion at Expo Milano 2015. All the work we have done for months has paid off amazingly with an incredible turnout and very inspiring words from both President Martin Schulz and High Representative Federica Mogherini. … Continue reading Expo Milano 2015: an outstanding opening of the European Union pavilion!

Shaping the Future of World Expos

It was a pleasure to be at the WECC World Expo Commissioners Club last 30 March in Milan, in an event linked to the theme of Future Expos, i.e. the forthcoming events related to Expos, after the one in Milan this year. “A unique event of its kind, talking about future Expos gave us the … Continue reading Shaping the Future of World Expos

7 reasons to follow the EU at Expo

Expo Milan 2015 will be the first real "social media World Expo." Even though Shanghai 2010 did display a touch of social networks within their outreach efforts, Expo Milan invests and relies massively on social media. The goal of this intense use of social networks and digital connections is manyfold. Not only is this strategy … Continue reading 7 reasons to follow the EU at Expo