Timing is a key variable when analysing online publishing and promotion. While we try to make the best out of our social media channels we should not neglect the "t" factor and make sure we are posting at a time that would guarantee maximum exposure and visibility. It is a common misperception to think that … Continue reading Tweriod, cause timing matters
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Middle East Chronicles: Ramallah
"This is Palestine". In 3 words Tore expressed it all. We were at the Sunday Palm procession up on the Mount of Olives from where you can get a great view of the Occupied Territories. TIP and nothing more. The view, the smell, the chaos, the history, the hatred, the blood, the Christians, the Muslims, … Continue reading Middle East Chronicles: Ramallah
Middle East chronicles: Jerusalem
Finally Jerusalem. I can't wait to get there and already in the morning my excitement tricked me as I went to the grocery shop outside the hostel, bought what I thought was milk and realized it was yogurt only after pouring it into my coffee cup. I was so in a hurry to get en … Continue reading Middle East chronicles: Jerusalem
Middle East Chronicles: Nazareth and Galilee
Early wake and it's a beautiful day. It's now time for history and biblical culture after the modernity and vibrancy of Tel Aviv. First stop Nazareth. As we all know Nazareth is best known as the home of Joseph and Mary and hence also Jesus, although he was born in Bethlehem. A number of Christian … Continue reading Middle East Chronicles: Nazareth and Galilee
Middle East Chronicle: Tel Aviv and Jaffa
Right, after telling you about our small adventure at Tel Aviv airport we are off to a day visit of the city. What strikes us from moment one is the level of westernization of this place. It doesn’t look Middle Eastern at all. Tall skyscrapers, bicycles lanes, actual bus lines with timetables, hipsters. This place … Continue reading Middle East Chronicle: Tel Aviv and Jaffa
Middle East chronicles: Tel Aviv aiport
Here we go, off to Israel. I had been waiting for this trip for a very long time. I have studied in depth the Middle East and the Israeli - Palestinian conflict and the political situation of the Holy Land. I have watched tons of documentaries and read guide books prior to my departure but … Continue reading Middle East chronicles: Tel Aviv aiport
Fostering Social Communication through Social Media and 2.0 Strategies
In the last decade social media and 2.0 technologies have deeply shaped the way people get informed and communicate with each other. If the first phase of the Internet phenomenon enormously expanded the communication horizons, the 2.0 environment has set new models of communication that have not only a further impact on the enlargement of … Continue reading Fostering Social Communication through Social Media and 2.0 Strategies
Francesco I e la sfida dei social media
La foto sottostante è piuttosto eloquente. Lo storico momento dell'elezione di Jorge Mario Bergoglio a 266esimo vescovo di Roma e Papa della Chiesa cattolica è stato commentato e condivisa largamente in tutto il mondo attraverso i social media. I social media pongono una nuova sfida ad una Chiesa cattolica che ha un bisogno disperato di … Continue reading Francesco I e la sfida dei social media
Pinterest analytics: are we humans or are we marketers?
Pinterest gets into the data game. The social site has launched Web Analytics to help brands and advertisers better understand what users are doing with their content. The 3-year-old company (which is the fastest website to reach 10 million unique visitors a month) has taken a cautious approach in defining its business model, in part … Continue reading Pinterest analytics: are we humans or are we marketers?
Why Pope Francis I will need to face social media
A version of this article was also published in The Expositor The picture below is quite eloquent. The historic moment of Pope Francis I's election was commented and shared widely around all social media platforms. In fact, social media brings new challenges for a Catholic church in desperate need of innovation and rediscovery of real … Continue reading Why Pope Francis I will need to face social media
MARCO RICORDA 