marcoRecorder

Disruptiveness matters


Expo Milano 2015 is a Universal Exposition with some very unique and innovative features. Not only is it an exhibition but also a process, one of active participation among a large number of players around the theme of Feeding the Planet, Energy for Life. It is sustainable, technological, thematic and focused on its visitors. Open from May 1 to October 31, 2015, the Expo will host over 130 participants. Running for 184 days, this giant exhibition site, covering one million square meters, is expected to welcome over 20 million visitors.

Expo 2015 represents a huge opportunity for Italy and for Europe to present their projects, innovation and policies to contribute to the global debate on how to feed 9 billion people by 2050. #Expottimisti is a guide book with all you need to know about Expo 2015 whether you are an individual, an association, a charitable organization or a company. It is a visually experimenting product intended to engage with the wide target audience of Expo and propose something new to the public.

expottimisti

The authors Giacomo BiraghiAlvise De Sanctis and Luca Ballarini say in an interview for Wired  that “there’s plenty of reasons to be optimistic about Expo and its impact starting from the record-breaking 60 self-built pavilions designed by of some of the best architects in the world.”

I joined #‎Expottimisti‬ because I believe in the immense potentials and the impact that Expo 2015 Milano will bring to Italy, Europe and the global debate on nutrition. I am very proud and excited of working in this realm and of being part of of the biggest event of 2015. I can’t wait for #‎Expo2015 to start. Have you bought your tickets yet? 🙂

 

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